The tourist act between the value system and the requirements of organizational culture
Abstract
major concern for researchers, scholars and business and corporate investors. It has also attracted a lot of interest from governments and executive bodies. The fact that social development in its scientific sense requires human efforts with the government efforts to improve the conditions and economic conditions, especially physical and socio-cultural in particular.
The various studies in the field of science, social, behavioral and administrative have proved that it is imperative for institutions to reconsider their prevailing organizational climate, especially in terms of values, attitudes and beliefs. It contributes to building an organizational culture that reflects the level of performance of individuals in the tourism act and affects its creative and innovative capabilities to promote this sector.